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SBD/June 26, 2014/Media
Lincecum's No-Hitter Provides Natural Lead-In For 120 Sports Debut Broadcast
Published June 26, 2014
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EXCITED FOR THE LAUNCH: Coyle addressed the entire staff of roughly 130 shortly before the live debut. “It’s not going to be any Rockne type of thing,” he said prior to the address. “But it’s been amazing to witness a group of individuals from all over the country come together into a really high-functioning team over these last few months as we prepared for launch.” Soon after Lincecum's no-hitter ended, 120 Sports tweeted, “We PROMISE, we didn’t pull any strings with our partners at @MLB to have Tim Lincecum throw a no-hitter to open our live debut!” Meanwhile, the PGA Tour was announced late yesterday as the newest equity partner in the startup venture, joining existing investors Silver Chalice, the NHL, Time Inc., Campus Insiders and MLBAM. The size of the Tour’s stake was not disclosed, but officials said the property does not have a subordinate position in the company even though it invested later than the other, initial partners.