"Family Guy" Episode Focuses On Gronkowski Former Ravens President David Modell Dies PGA Tour's Monahan Touts Sociability As Strength Names In The News Executive Transactions Hinchey Leads MLS '16 Award Winners Viola Purchases DiCaprio's Manhattan Apartment Weekend Plans With Monumental's Zach Leonsis Executive Transactions Names in The News
SBD/June 25, 2014/People and Pop Culture
Minding My Business With '47 Brand Consumer Marketing Manager Ryan Johnson
Published June 25, 2014
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
Position: '47 Brand Consumer Marketing Manager
Where I’m From: Oklahoma City
Where I Call Home: Boston
|Johnson (c) traveled Europe with his girlfriend (r) last
Best advice: Don’t try to be all things to all people. Stick to who you are, your core competencies. Don’t water yourself down or spread yourself too thin.
Exec I admire most: (NHL Kings President of Business Operations) LUC ROBITAILLE. When I was working for Powerbalance, I molded into the sponsorship, relationship, partnership and events kind of role. The Kings were someone who we actually had a license with. So I worked with Luc and his sponsorship team real closely.
A must for a new hire: Be enthusiastic; be energetic about what we do. But at the same time be yourself.
Best book I’ve read this year: When I do read books, it’s mostly cheesy, like DAN BROWN books. I love Dan Brown books; you read them in like two hours in a day. But I did read start reading “OUTLIERS.” There are some really good messages there. That one definitely makes you think.
First thing in the morning: Daily, it’s Instagram. More so than Twitter -- Twitter is information -- Instagram is almost instant access to a moment. Whether it’s a brand that you identify with or that you look up to. I look forward to seeing what’s new from these trailblazing brands that are out there. They’re setting trends. I want to stay on top of trends and even influential people to kind of see what they’re doing.
Talking tech: I couldn’t give up my iPhone. Constant music consumption is a big part of it. I listen to music all day long. And then, other than that, my iPad gets a lot of use.
Must have music: I always grew up loving hip-hop. 2PAC, JAY Z back in the day. But I have strong country roots, and I still love country and listen to country.
Food for thought: I try to eat somewhat healthy. When I cook at home it’s a lot of sweet potatoes, spinach, basic proteins like a good, juicy chicken or maybe a steak or maybe some sausage. I love all kinds of food. I really love peanut butter. I consume an unreal amount of peanut butter, and fruit.
How I unwind: I really like to travel. My girlfriend and I, over the last few years, have gone some cool places. Her family has a house in Mexico, the Pacific side of Mexico. We went to London, Paris, and Rome last year, so that was awesome.
Day in the life: Anything from our marketing department that’s consumer facing or touches consumers, I either manage or collaborate with other departments on. The NCAA and the college business is a big part of our revenue stream, which I don’t think a lot of people realize. It kind of becomes the little stepchild. So collaborations, events and field marketing are the three major areas in which I spend most of my time.