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SBD/June 4, 2014/Leagues and Governing Bodies
LPGA's Mike Whan Says Tour Hopes A Return To Rochester Is In The Future
Published June 4, 2014
AMERICAN INFLUENCE: In Baltimore, Don Markus noted Stacy Lewis' victory Sunday at the ShopRite LPGA Classic was the "fourth straight and sixth in seven events by an American player, the best streak for the United States on its home tour since Americans won five times in six events" in '07. LPGA Chief Communications Officer Kraig Kann said that TV ratings for events have increased by 20%, "including six straight events 'that were double digits better than they were a year ago.'" But Markus noted the "resurgence of Lewis and others -- including former teenage phenom Michelle Wie, now back in the Top 10 -- has helped create a buzz about women's golf that was missing the past few years." Kann said, "Does it help that the No. 1 player in the world is an American? There's no question that it's a positive for a tour that is based in the United States. Does it help that Americans have won four tournaments in a row? Absolutely, it helps." Still, because the LPGA is branding itself as a "global tour" with 33 events in 14 countries, Kann does not believe the LPGA is "reliant only upon the Americans playing well for us to have success" (Baltimore SUN, 6/3).