Quote of the Day

"We're on your face. That's what they photograph. They don't photograph your feet."
-- Oakley CEO Colin Baden, on the benefits of using athletes in marketing.
Wednesday May 7, 2014 Vol. 20 — No. 165 Print This Issue

Top Stories

  • Predicting The Future

    NBC today signed a $7.65B deal with the IOC to keep the rights to the Olympic Games through '32. The deal was announced today following a signing ceremony at the IOC HQ in Lausanne, Switzerland. It is the first major TV agreement struck by IOC President Thomas Bach, who was elected last fall, and it comes on the heels of NBC generating $1.1B in revenue off the '14 Sochi Games. Bach in a statement said, “This agreement is excellent news for the entire Olympic movement as it helps to ensure its financial security in the long term. ... We are thrilled we will continue to work with [NBC] through 2032.” In addition to agreeing to pay an average of $1.3B for six Olympics between '22-32, NBC committed a $100M signing bonus to be used b ...

  • Weakened Warrior?

    Warriors co-Owner Joe Lacob is under pressure after firing coach Mark Jackson.

  • Good, Bad & Ugly

    NFL's #AskCommish Twitter chat backfires on Goodell.

  • Answering The Call

    Harper, McCutchen star in new campaign as T-Mobile looks to expand its presence in MLB.

  • Awards Season

    NBC leads the way with 10 Sports Emmy awards.

  • Three-Stripe Circus

    adidas is now the reported front-runner over Nike for ManU's kit.

  • Geography Lesson

    Gary Bettman cites divisional rivalries in the playoffs as benefit of realignment.

  • Linked Together

    Battle for supremacy heating up between PGA of America, USGA.

  • Neutrality Act

    Could the Pac-12 title game be headed to Levi's Stadium?

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