SBD/May 2, 2014/Media

Final Ratings: "Sunday Night Baseball" Up Early, While MLB Net Has Record April

ESPN’s “Sunday Night Baseball” is averaging 2.12 million viewers through five games, up 7% from 1.97 million viewers at the same point last year. The gains were fueled by an early Red-Sox Yankees matchup, which drew 2.77 million viewers. There was no Red Sox-Yankees matchup on “SNB” until June last season. That first matchup in June ’13 drew 2.34 million viewers. Meanwhile, MLB Network averaged 267,000 viewers for its game telecasts in April, up 15% from the same time period last season. The net’s “MLB Tonight” show averaged 179,000 viewers, up 39%. Those gains led MLB Network to its most-viewed regular-season month in network history. The net drew 253,000 viewers in primetime during April (+30%), while total-viewership was 126,000 (+48%). During FS1’s first season of broadcasting MLB games, the net is averaging 489,000 viewers through eight telecasts. The April 19 Angels-Tigers game has been the net’s top MLB audience to date, with the 1:00pm ET telecast drawing 668,000 viewers.

The chart below lists final ratings from recent sports telecasts. Figures for ABC were not available at presstime.

TELECAST
DATE
NET
TIME (ET)
RATING
VIEWERS
(000)
NASCAR Sprint Cup Series: Toyota Owners 400 (Richmond)
4/26
Fox
7:17-10:32pm
3.3
5,573
NHL Western Conference Quarterfinals:
Blackhawks-Blues: Game 6
4/27
NBC
3:00-6:00pm
1.7
2,778
PGA Tour: Zurich Classic of New Orleans: Final Round
4/27
CBS
3:00-6:21pm
1.7
2,459
NHL Eastern Conference Quarterfinals: Bruins-Red Wings: Game 5
4/26
NBC
3:00-6:00pm
1.3
2,098
NHL Eastern Conference Quarterfinals: Rangers-Flyers: Game 5
4/27
NBC
12:00-3:00pm
1.2
1,787
PGA Tour: Zurich Classic of New Orleans: Third Round
4/26
CBS
3:00-6:00pm
1.0
1,402
CONCACAF Champions League: Toluca-Cruz Azul
4/23
UniMas
8:00-10:02pm
0.6
1,112
Liga MX: Chivas de Guadalajara-Monterrey
4/27
UniMas
5:48-8:00pm
0.5
972
Monster Energy Supercross: MetLife Stadium
4/27
CBS
1:00-3:00pm
0.6
777
EPL: Manchester United-Norwich City
4/26
NBC
12:30-2:30pm
0.5
717
Liga MX: Cruz Azul-UNAM Pumas
4/26
UniMas
5:52-8:00pm
0.3
596
"NFL Draft: On The Clock"
4/26
CBS
2:00-3:00pm
0.4
553
Liga MX: Tijuana-Leon
4/25
Azateca
10:32pm-12:31am
0.2
505
Lucas Oil Off Road Racing
4/26
CBS
1:00-2:00pm
0.3
448
TELECAST
DATE
NET
TIME (ET)
RATING
VIEWERS
(000)
NBA Western Conference First Round:
Rockets-Trail Blazers: Game 4
4/27
TNT
9:47pm-1:04am
2.9
4,727
NBA Western Conference First Round: Thunder-Grizzlies: Game 4
4/26
ESPN
9:41pm-12:43am
2.9
4,620
NBA Western Conference First Round: Thunder-Grizzlies: Game 3
4/24
TNT
8:09-11:06pm
2.6
4,167
NBA Western Conference First Round: Grizzlies-Thunder: Game 2
4/21
TNT
8:09-11:13pm
2.8
4,167
NBA Western Conference First Round:
Trail Blazers-Rockets: Game 2
4/23
TNT
9:47pm-12:31am
2.7
4,068
NBA Western Conference First Round: Spurs-Mavericks: Game 3
4/26
TNT
4:46-7:26pm
2.4
3,955
NBA Western Conference First Round: Clippers-Warriors: Game 3
4/24
TNT
11:06pm-1:30am
2.5
3,875
NBA Eastern Conference First Round: Wizards-Bulls: Game 2
4/22
TNT
9:40pm-12:30am
2.5
3,816
NBA Eastern Conference First Round: Nets-Raptors: Game 4
4/27
TNT
7:08-9:47pm
2.4
3,790
NBA Eastern Conference First Round: Heat-Bobcats: Game 3
4/26
ESPN
6:59-9:41pm
2.0
3,425

 

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