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SBD/April 29, 2014/Research and RatingsPrint All
Seahawks QB Russell Wilson finished No. 1 among all NFL players in FY '14 for overall sales of all licensed products from online and traditional retail outlets, as reported by more than 70 licensees for NFL Players Inc. The time frame for measured sales was from March 1, 2013 through February 28, 2014. NFLPI licensees generated retail sales exceeding $1B during the time period. Licensees included Nike, VF Imagewear, Fanatics, Outerstuff, Fathead, McFarlane Toys, Oyo Sportstoys, Bleacher Creatures, Forever Collectibles and Photo File. Other highlights include Steelers S Troy Polamalu cracking the top 20 for the third straight year. Texans DE J.J. Watt was the highest-ranked defensive player at No. 11. Meanwhile, NFLPI announced new licensing agreements with publishing company Athlitacomics, footwear accessories brand FBF Originals, mobile game From The Bench, Masterpieces Puzzle Company, headwear brand New Era and apparel company Original Retro Brand (NFLPI).NFL PLAYERS INC. TOP PLAYER LICENSED PRODUCT SALES DURING FY '14RANK
PLAYERRANK PLAYER1 Seahawks QB Russell Wilson16 49ers LB Patrick Willis2 Broncos QB Peyton Manning17 Steelers S Troy Polamalu3 49ers QB Colin Kaepernick18 Patriots TE Rob Gronkowski4 Redskins QB Robert Griffin III19 Texans RB Arian Foster5 Packers QB Aaron Rodgers20 Lions WR Calvin Johnson6 Patriots QB Tom Brady21 Giants WR Victor Cruz7 Seahawks RB Marshawn Lynch22 Cowboys QB Tony Romo8 Giants QB Eli Manning23 Broncos WR Wes Welker9 Colts QB Andrew Luck24 Dolphins QB Ryan Tannehill10 Saints QB Drew Brees25 Eagles RB LeSean McCoy11 Texans DE J.J. Watt26 Steelers QB Ben Roethlisberger12 Seahawks CB Richard Sherman27 Panthers QB Cam Newton13 Vikings RB Adrian Peterson28 Ravens RB Ray Rice14 Packers LB Clay Matthews29 Broncos LB DeMarcus Ware*15 Cowboys TE Jason Witten30 Cowboys WR Dez Bryant
NOTE: * = Played last season with the Cowboys.WILSON'S A WINNER: ESPN's Max Kellerman said of Wilson topping the merchandise sales list, passing Broncos QB Peyton Manning, "He won the Super Bowl. He's the guy everybody wants to be. He is on the cover of GQ and all of this stuff before he won the Super Bowl and he's one of the best quarterbacks in the world. Why would (him being No. 1) be surprising?" ESPN's Marcellus Wiley said, "Besides being a winner, he's the one that fans are closest to relating to. You think about Peyton Manning, no one can relate to that kind of talent. He's a third-round draft choice who actually went from nowhere to somewhere and became the Super Bowl champion quarterback, it's a 'Rocky' story" ("SportsNation," ESPN2, 4/28).