SBD/March 28, 2014/Media

Final Ratings: Dayton-Syracuse Tops Turner Sports' Early Men's Tourney Games

TBS’ Dayton-Syracuse men’s basketball tourney game last Saturday night averaged 4.02 million viewers, which was the best among all cable TV games over the first three rounds. The 4.02 million viewers also marks Turner Sports’ fifth-best men’s tourney audience for a first-, second- or third-round game since it began airing the event in ’11. TNT also averaged 3.74 million viewers for North Carolina-Providence last Friday night, marking Turner’s seventh-best audience for a game during the first three rounds (Austin Karp, Assistant Managing Editor).

TURNER SPORTS' MOST-VIEWED FIRST/SECOND/THIRD ROUND
MEN'S BASKETBALL TOURNAMENT GAMES SINCE ACQUIRING RIGHTS
GAME
DATE
NET
TIME (ET)
VIEWERS (000)
3rd Round: Kansas-Purdue
3/18/12
TNT
8:42-11:12pm
4,432
3rd Round: Arizona-Texas
3/20/11
TNT
6:00-8:33pm
4,408
3rd Round: Kansas-Illinois
3/20/11
TNT
8:52-11:05pm
4,408
3rd Round: Wichita State-Gonzaga
3/23/13
TNT
8:35-11:20pm
4,178
3rd Round: Dayton-Syracuse
3/22/14
TBS
7:00-9:34pm
4,019
3rdRound: Florida Gulf Coast-San Diego State
3/24/13
TBS
7:00-9:20pm
3,861
2nd Round: North Carolina-Providence
3/21/14
TNT
7:33-9:43pm
3,735
3rd Round: Miami-Illinois
3/24/13
TNT
8:54-11:37pm
3,711
3rd Round: Duke-Creighton
3/24/13
TBS
9:40pm-12:12am
3,711
3rd Round: Butler-Pittsburgh
3/19/11
TBS
7:00-9:29pm
3,555
 

FROM THE PROVINCES: TSN averaged 352,000 viewers for the DC United-Toronto FC match last Saturday, making it the most-viewed MLS match ever on English-language TV in Canada. The previous high was 335,000 viewers for the ’12 Western Conference Wild Card matchup featuring Galaxy-Whitecaps. The audience for TFC’s home opener was 18% higher than the 299,000 viewers that watched the club’s season-opener against Sounders FC last week. Meanwhile, TSN averaged 1.13 million viewers for the Switzerland-Canada finale at the Ford Women’s World Curling Championships last Sunday, marking the most-watched matchup ever for the event (TSN).

NOTES: ESPN’s total reach for coverage of the ’14 NCAA D-I Wrestling Championships was up 39% over last year. The 20 hours of coverage across ESPN and ESPNU averaged 253,000 viewers (ESPN).

The charts below list final ratings from recent sports telecasts. Figures for ABC were unavailable at presstime.

TELECAST
DATE
NET
TIME (ET)
RATING
VIEWERS
(000)
NCAA Tournament: 3rd Round: Kentucky-Wichita State
3/23
CBS
2:57-5:31pm
7.5
12,091
NCAA Tournament: 3rd Round: Iowa State-North Carolina
3/23
CBS
5:31-7:41pm
7.0
11,620
NCAA Tournament: 3rd Round: Michigan-Texas
3/22
CBS
5:16-7:38pm
4.9
7,770
NCAA Tournament: 3rd Round: Louisville-St. Louis
3/22
CBS
2:38-5:16pm
4.9
7,447
NASCAR Sprint Cup Series: Auto Club 500 (Fontana)
3/23
Fox
3:00-6:00pm
4.4
7,100
NCAA Tournament: 3rd Round: Stanford-Kansas
3/23
CBS
12:00-2:40pm
4.6
7,068
NCAA Tournament: 3rd Round: Wisconsin-Oregon
3/22
CBS
7:59-10:34pm
4.1
6,908
NCAA Tournament: 3rd Round: Florida-Pitt
3/22
CBS
12:00-2:22pm
3.7
5,555
PGA Tour: Arnold Palmer Invitational: Final Round
3/23
NBC
2:00-6:00pm
1.4
1,943
PGA Tour: Arnold Palmer Invitational: Third Round
3/22
NBC
2:00-6:00pm
1.0
1,341
Liga MX: Club America-Veracruz
3/22
Univision
6:55-9:00pm
0.6
1,226
Liga MX: Leon-Cruz Azul
3/22
Telemundo
10:00pm-12:04am
0.4
718
U.S. Alpine Skiing Championships
3/23
NBC
12:00-1:00pm
0.4
564
Paralympics
3/22
NBC
1:00-2:00pm
0.4
535
Liga MX: UANL Tigres-Queretaro
3/22
UniMas
8:53-11:00pm
0.2
415
Golf Equipment special
3/23
NBC
1:00-2:00pm
0.3
374
TELECAST
DATE
NET
TIME (ET)
RATING
VIEWERS
(000)
NCAA Tournament: 3rd Round: Dayton-Syracuse
3/22
TBS
7:00-9:34pm
2.3
4,019
NCAA Tournament: 2nd Round: North Carolina-Providence
3/21
TNT
7:33-9:43pm
2.3
3,735
NCAA Tournament: 3rd Round: Virginia-Memphis
3/23
TNT
8:48-11:12pm
2.1
3,290
NCAA Tournament: 3rd Round: UConn-Villanova
3/22
TBS
9:52pm-12:20am
1.8
3,145
NCAA Tournament: 3rd Round: Michigan State-Harvard
3/22
TNT
8:40-11:01pm
1.7
3,100
NCAA Tournament: 2nd Round: Saint Louis-NC State
3/20
TNT
7:18-10:07pm
1.9
3,085
NCAA Tournament: 3rd Round: Arizona-Gonzaga
3/23
TBS
9:44-11:55pm
1.8
2,898
NCAA Tournament: 2nd Round: UConn-St. Joseph's
3/20
TBS
6:43-9:35pm
1.7
2,797
NCAA Tournament: 2nd Round: Louisville-Manhattan
3/20
TNT
10:24pm-1:07am
1.7
2,604

 

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