Blue Jays End Deal With Steam Whistle, Leaving Rogers Centre Without Craft Beer

The Blue Jays have “terminated their agreement” with Steam Whistle Brewery just a year after the Toronto-based brewer “set up a kiosk in level 100 of the Rogers Centre,” according to Ashley Hutcheson of the TORONTO STAR. The end of the agreement “leaves the Blue Jays without a locally brewed craft beer at its home park.” Steam Whistle co-Founder Greg Taylor said that the club “broke the news in a meeting last week, citing displeasure with the management of Steam Whistle’s Twitter feed.” He said that the Blue Jays “objected to Steam Whistle sending tweets about its Rogers Centre location, claiming they violated market agreements the Jays had with other brewers.” Taylor said, “I don’t know that there were any other issues. ... But they have their agreements and you have to be careful.” Taylor added that he and the Blue Jays had “discussed the idea of Steam Whistle at the Rogers Centre for a few years before the brewer finally moved in last season” (TORONTO STAR, 3/25).