2014 Reader Survey: NBA App Review: Cavaliers For iPhone Bucks' Edens Outlines Downtown Arena Vision Roberts Says Taylor Suspension Was Excessive Sonic Signs Durant As First Athlete Endorser Hornets' Taylor Suspended 24 Games Fox Sports Promotes NBA In-Market Streaming Bucks, UWM Meet About Future Of Panther Arena No Practice HQ Imminent For Mavs Bettman Cautious On Sports Gambling
SBD/March 20, 2014/Finance
Analyst: Knicks' Phil Jackson Hire Good News For MSG Stock Based On Attendance, TV
Published March 20, 2014
FACE OF THE FRANCHISE: In N.Y., Richard Sandomir notes Jackson is "now a face of the publicly traded Garden," along with Knicks F Carmelo Anthony, Rangers G Henrik Lundqvist and musician Billy Joel. Jackson's return "came at an important time for the Garden: late in the first season" of the arena’s $1B renovation. Sandomir: "The arena needed another attraction. Jackson is it." Jackson, like "no other top Knicks executive of the past, ... will be essential to the team’s marketing until it consistently wins." If Jackson succeeds, MSG will "gain revenue from more playoff games and more telecasts (and higher advertising rates) on MSG Network" (N.Y. TIMES, 3/20).