Filing Hints NCAA's Strategy In O'Bannon Appeal Wazzu Football Not Returning To Seattle In '15 UNCC Looks For Tix Sales Boost In Second Year Lawyers For O'Bannon Plaintiffs Seeking $52.4M SEC Schools Aim To Improve In-Game Experience UW To Sell Alcohol In New SRO Section Study: Most FBS Schools Lose Money On Sports Miller's Injury Worries OSU Retailers College Facility Notes Maryland Adds Lifetime Scholarships For Athletes
Upcoming Conferences and Events
SBD/March 18, 2014/Colleges
Kessler Files Class Action Lawsuit Alleging Price-Fixing By NCAA, Power Conferences
Published March 18, 2014
A SHOCK TO THE SYSTEM: ESPN.com's Tom Farrey wrote the lawsuit is "the most direct challenge yet to the NCAA's longstanding economic model." Kessler said, "The main objective is to strike down permanently the restrictions that prevent athletes in Division I basketball and the top tier of college football from being fairly compensated for the billions of dollars in revenues that they help generate. In no other business -- and college sports is big business -- would it ever be suggested that the people who are providing the essential services work for free. Only in big-time college sports is that line drawn." Kessler added, "We're looking to change the system. That's the main goal. We want the market for players to emerge." Farrey wrote the suit "highlights the willingness of players to challenge the once-feared NCAA," following the "launch of a union movement at Northwestern" in February led by former NU QB Kain Colter (ESPN.com, 3/17). Kessler: "We believe that the business has grown so big in Division I men's basketball and in the football championship series system that we believe that judges, jurors, the public, the media and many in college sports themselves recognize that change has to come" (WALL STREET JOURNAL, 3/18).