Menu
Leagues and Governing Bodies

Kurt Busch First To Attempt Indy 500, Coca-Cola 600 Double In A Decade

Kurt Busch and Andretti Autosport announced today that he "will try to become the first driver in 10 years to run the Indianapolis 500 and the Coca-Cola 600 on the same day," according to Jenna Fryer of the AP. If Busch qualifies for the Indy 500, he "will then fly to Charlotte Motor Speedway to fulfill his full-time job with Stewart-Haas Racing in NASCAR's longest event of the year." Fryer notes only drivers John Andretti, Tony Stewart and Robby Gordon "have attempted the grueling, 1,100-mile 'double,' and no driver has tried since Gordon" in '04. Stewart "is the only driver to complete all 1,100 miles." Andretti "will unveil the car and primary sponsor for Busch at a later date." Busch "will bring at least two personal sponsors." Cessna has "signed on to help with his transportation" between Indianapolis and Charlotte. Busch estimated that it will "require at least 20 hours of flight time shuttling him back and forth between both series." He also has "teamed with Basis, a wrist-based health tracker ... to help with his training leading up to the double" (AP, 3/4). Busch said, "I've done road course stuff. I've done dirt tracks. I've done drag racing, sports cars, stock cars, trucks, Nationwide all the good stuff in motorsports. I think this is the last item on a complete list." RACER.com's Lee Spencer notes with team Owner Michael Andretti's "pedigree in IndyCar, Busch has a solid opportunity to make his open-wheel debut with a championship organization." IndyCar President of Competition & Operations Derrick Walker at IndyCar Media Day in February said that he "believed Busch's participation could trigger a trend" (RACER.com, 3/4).

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2014/03/04/Leagues-and-Governing-Bodies/Busch-Andretti.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2014/03/04/Leagues-and-Governing-Bodies/Busch-Andretti.aspx

CLOSE