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SBD/February 4, 2014/Franchises
Packers Hike Ticket Prices For Fifth Straight Year, Considering Different Options For Playoffs
Published February 4, 2014
MURPHY'S TAKE: Murphy in a monthly column for PACKERS.com answered fans' questions and addressed the team struggling to sell out its Wild Card game against the 49ers. Murphy wrote, "Shortly after our playoff game against the 49ers, we conducted a survey of our season-ticket holders, people on our waiting list and general fans to determine why we had trouble selling out the game. ... I anticipate that we will make a number of changes and adjustments based on this feedback from our fans, including offering a 'pay as we play' type of option for playoff games. With current available technology, we should be able to use this type of method as an option. ... Finally, in retrospect, I would say that we made a mistake in deciding not to refund the money to fans this year for playoff games not played. We learned from this mistake and will have a better policy in place next year" (PACKERS.com, 2/1).