Fifth Third Bank Signs Deal With Daytona Int'l NYC FC Signs Beverage, Snacks Deal With PepsiCo Tennessee Ready For Nike Transition Jeff Gordon Once Again Gets Rainbow Paint Astros' Correa Moving Merchandise Morgan Could Cash In With U.S. WC Win Marketplace Roundup Hyundai Signs Four-Year Deal As NFL Auto Sponsor Women's Fashion In Spotlight At Wimbledon Scotiabank Threatens To Pull CONCACAF Sponsorship
SBD/January 16, 2014/Marketing and Sponsorship
Univ. Of Texas To Trademark Strong-Related Themes, Start Selling Merchandise
Published January 16, 2014
OFFENSIVE, FOUL: INDIAN COUNTRY TODAY's Simon Moya-Smith noted one specific T-shirt "among the bevy" of unauthorized Florida State fan merchandise that has surfaced on the web since the BCS Championship last week has school officials "rushing to see that it is discontinued." The T-shirt, manufactured by RowdyGentlemen.com, "has the words, 'SCALP ‘EM!,' emblazoned across the chest," and below the text "is an arrow and tomahawk." FSU VP/University Relations Liz Maryanski said that school officials "began measures for an 'emergency cease and desist' of all sales of the offensive T-shirt." She added, "We would never license that shirt. That term is extremely derogatory and it’s offensive" (INDIANCOUNTRYTODAYMEDIANETWORK.com, 1/14).