P&G Pulls Out Of NFL Initiative NBC Has Sold 70-80% Of Super Bowl Ad Time Nike Addresses Terminated Sponsorships Gatorade Praised For New Jeter Ad PepsiCo CEO Backs Goodell Amid Scandals NHL Decides Against Selling Jersey Ads Fanatics Lands NASCAR's At-Track Merch Sales Joe Gibbs Racing Signs Stanley Black & Decker Microsoft's NFL Deal Affected By iPad References Company Emerges In 3D-Printed Collectibles Space
Upcoming Conferences and Events
SBD/January 10, 2014/Marketing and Sponsorship
PartyPoker Exec Addresses Potential Controversy In Deal With Sixers, Devils
Published January 10, 2014
TOEING THE LINE? In N.Y., Jeff Klein writes "at least one aspect" of the PartyPoker deal has "drawn scrutiny from the NHL, which otherwise signed off on the agreement." Prudential Center officials said that PartyPoker "will have booths in the arena" as of Saturday's Panthers-Devils game. NHL Deputy Commissioner Bill Daly in an e-mail noted league rules "do not allow gaming-themed promotions in-arena," adding the way in which the PartyPoker booths are operated "will be monitored to ensure compliance with league policy." Teufelberger said that the booths "would be purely informational." Klein notes there "will be no booths" at Wells Fargo Center because online gambling is "not legal in Pennsylvania" (N.Y. TIMES, 1/10).