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SBD/January 3, 2014/Media
Rams' Local TV Rating Is Fourth-Lowest Since Moving To St. Louis In '95
Published January 3, 2014
TICKET TO RIDE? In L.A., Joe Flint cited a source as saying that an "exclusive deal" between DirecTV and the NFL over rights to the Sunday Ticket package would "probably get done in the coming months, but it might be the last one." Sources cited one reason as being that as the NFL seeks to "exploit new opportunities and create additional revenue streams, the value of an exclusive package with one distributor could diminish both for the league and the provider." Bedrocket Media Ventures Founder & CEO Brian Bedol said, "With all the new platforms coming, by the time the next Sunday Ticket deal comes up, it will be obsolete" (LATIMES.com, 1/1).
PAINT IT BLACK: In N.Y., Richard Sandomir wrote programming for the NFL's Black Monday on NFL Network and ESPN2 is "an occasion when the studios should be draped in black curtains and the anchors should speak in hushed tones." NFL Network "recognized a few years ago that sticking with firings (and potential hires) on Black Monday benefited viewers most, even if it grew repetitive when the firings stopped." ESPN2 was "less single-minded about the firings than the NFL Network, mixing coverage of the dismissals with speculation about possible replacements (as the NFL Network did), analysis of this weekend’s wild-card playoff games and other news" (N.Y. TIMES, 12/31).