Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
SBD/December 16, 2013/Research and RatingsPrint All
"UFC on Fox 9" earned a 1.8 overnight rating on Saturday night, down 36% from "UFC on Fox 5" last December. Both telecasts aired up against the Heisman Trophy ceremony. Saturday night's two-hour telecast, which saw Demetrious Johnson defeat Joseph Benavidez in the main event, was up 12.5% from the net's last UFC telecast in late July, which saw Johnson defeat John Moraga.
FILM STUDY: ESPN earned a 1.5 overnight for its latest "30 for 30" on Saturday night following the Heisman Trophy ceremony. The doc, titled "Youngstown Boys," focused on the connection between former Ohio State football coach Jim Tressel and former RB Maurice Clarett. The audience for the doc was down 35% from a 2.3 overnight for a documentary on Bo Jackson following last year's event. "You Don't Know Bo" also was the net's best audience on record for a documentary.
The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV.
TELECASTDATENETTIME (ET)RATING "AT&T ESPN All America Team Show"12/14ABC3:00-4:00pm0.5 "ESPN Sports Saturday"12/14ABC4:00-6:00pm1.0 College Basketball: Arizona-Michigan12/14CBS12:00-2:30pm1.5 "College Football Today"12/14CBS2:30-3:00pm1.6 College Football: Army-Navy12/14CBS3:00-6:45pm4.2 "UFC on Fox": Demetrious Johnson d. Joseph Benavidez12/14Fox8:00-10:00pm1.8 Dew Tour: iON Mountain Championships12/14NBC12:00-2:00pm0.6 Golf: Franklin Templeton Shootout12/14NBC2:00-4:00pm0.6 Golf: PNC Father/Son Challenge12/14NBC4:00-6:00pm0.8 "The NFL Today"12/15CBS12:00-1:00pm2.6 "NFL on CBS": (single)12/15CBS1:00-4:05pm10.8 "Monster Energy Supercross Preview Show"12/15CBS5:00-6:00pm1.1 "Fox NFL Sunday"12/15Fox12:00-1:00pm3.8 "NFL on Fox": (regional)12/15Fox1:00-4:15pm11.1 "NFL on Fox": Packers-Cowboys (83%)12/15Fox4:15-7:30pm18.1 Dew Tour: iON Mountain Championships12/15NBC12:00-2:00pm0.5 Golf: Franklin Templeton Shootout12/15NBC2:00-4:00pm0.5 Golf: PNC Father/Son Challenge12/15NBC4:00-6:00pm0.8 "Football Night in America"12/15NBC7:30-8:15pm4.2 "Sunday Night Football": Bengals-Steelers12/15NBC8:30-11:40pm10.9