CBS Has Deal To Stream NFL Games NFL Re-Evaluates Scheduling For Teams Playing "TNF" Mavericks Struggling On Court, In TV Ratings LeBron Happy With Latest SI Award NFL Players To Wear Customized Cleats For Charity "GameDay" Draws Highest Audience Since '07 Media Notes SI Names LeBron Sportsperson Of The Year NBC Signs Eight-Year Deal With USA Track & Field Adam Schefter Signs Five-Year Extension With ESPN
SBD/December 13, 2013/Media
NFL Distances Itself From Reports It Is Close To Renewing With DirecTV For Sunday Ticket
Published December 13, 2013
AFTERNOON DELIGHT: ADWEEK's Anthony Crupi noted the 4:25pm ET Sunday NFL national window broadcasts between Sept. 5-Dec. 9 "once again are eclipsing the formidable Sunday night franchise." With eight games "on the books, including an early-afternoon Thanksgiving contest, Fox and its America's Game of the Week broadcast is leading" with a 15.7 final rating and 27.3 million viewers, up 8% and 9% respectively. CBS’ late-afternoon Sunday window also is "putting up huge numbers," averaging a 15.3 rating and 26.7 million total viewers for eight broadcasts, up 7% and 11%, respectively (ADWEEK.com, 12/11). Meanwhile, ESPN earned a 10.2 final rating and 16.2 million viewers for the Cowboys-Bears telecast in Week 14, marking the net's best "MNF" audience this season to date (THE DAILY).
A THREE-HOUR TOUR: The NFL has "announced that the first-ever Pro Bowl draft will be televised" on NFL Network on Wednesday, Jan. 22. PRO FOOTBALL TALK's Mike Florio noted the event will come a day after the teams, led by HOFers Jerry Rice and Deion Sanders, "draft 11 players who play the least interesting positions -- guard, center, fullback, interior defensive linemen, punter, and special teams." Those players will "walk the red carpet at the site of the made-for-TV Wednesday night draft, which should help chew up a few of the 180 minutes devoted to the effort" (PROFOOTBALLTALK.com, 12/12).