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SBD/December 6, 2013/Media
Final Ratings: FS1 Sees Record Audience In November; LPGA Up On Golf Channel
Published December 6, 2013
ALL THE LADIES: LPGA telecasts averaged 179,000 viewers on Golf Channel during the '13 season, marking the second-best season on the net since '09 (also a Solheim Cup year). This year's audience was up 14% from '12, when Golf Channel averaged 157,000 viewers. Golf Channel saw nine of its LPGA events have year-over-year gains, including its best audience yet for the three-year-old, season-ending CME Group Titleholders.
FIRST TURN: NBCSN, CNBC and NBC combined to average 366,000 viewers for NBC Sports Group's first season of live F1 races, down 12% from the audience on Fox and Speed last season. The decline was mostly due to a slow start for the cable TV telecasts. NBCSN began gaining audience after the Grand Prix of Monaco on Memorial Day weekend. Looking at the four races on broadcast TV (different events in '12 and '13), NBC’s average was 1.13 million viewers this season compared to 1.04 million for Fox last year. The top race on NBCSN this season was its last telecast of the season -- 354,000 viewers for the Abu Dhabi Grand Prix. The same race last season on Speed drew 326,000 viewers.