Tebow Helps Fireflies Lead Single-A In Attendance Franchise Notes Ford Runs Bumgarner Ad Following Dirt Bike Injury Sources: Marlins Using Jeter To Elicit Interest In Team MLB Stars Appear In New Sheraton Campaign Tobacco Still Being Used In Some MLB Clubhouses Sabres Have No Timetable To Hire New Leadership NBA Kings Beef Up Their Front Office MLB Cardinals Working On Performance Department Chiefs Raise Cash Gameday Parking Prices
Upcoming Conferences and Events
May 31 - Jun 1
SBD/November 25, 2013/Franchises
Yankees Send Message With McCann Deal, As $189M Goal Seems Unrealistic
Published November 25, 2013
CHANGE THE BLUEPRINT? In Boston, Nick Cafardo wrote Cano's decision to change agents from Scott Boras to Jay Z "hasn't worked out so well." Cano will "make a good amount of money before all is said and done, and he’ll end up saying he got exactly what he wanted." But "not really." The $310M figure that was "thrown out there has done Cano a world of harm." This "whole notion of marketing Cano hasn't taken off." The Yankees "didn't buy it" and neither did the Mets." Cano is being marketed as "an entertainer as much as a ballplayer." Major league teams "want ballplayers, not another pretty face who does commercials" (BOSTON GLOBE, 11/24).