New Balance Signs Multiyear Deal With Lindor Crew Signs Jersey-Sponsor Deal With Acura Monster Won't Change NASCAR Model Outfits NHL Signs PPG For New Leaguewide Category Four Brands Sign Up As WBC Global Sponsors Marketplace Roundup Ravens Offering $200,000 Sponsorship Package Lear Corp. Presenting Sponsor Of Detroit IndyCar Monster Focused On Younger Audience At Daytona Brands Seemingly Reluctant To Sponsor '18 World Cup
SBD/November 5, 2013/Marketing and Sponsorship
Jon Jones To Appear On Cover Of EA Sports' UFC Game Alongside Online Fan Vote Winner
Published November 5, 2013
SHOW WORTHY: Sony Computer Entertainment America last night said Tigers 3B Miguel Cabrera will be the cover athlete for the forthcoming "MLB: The Show 14" video game. The title will be available in the spring for the PlayStation 4, and at present, is the only licensed simulation baseball game planned for next year. MLB has not signed a license with anyone for a title on Microsoft's Xbox One. As a result, initial Sony advertising for "MLB: The Show 14" includes a tagline that the title is "the first and only Major League Baseball simulation for next-generation consoles." Sony said the Cabrera cover choice was made by fellow MLB players (Eric Fisher, Staff Writer).