SBD/October 31, 2013/Franchises

NBA Franchise Notes: T'Wolves Season Tickets Down After Eliminating Discounts

T'Wolves fans bought the equivalent of 10,000 season-tickets in '12-13
In Minneapolis, John Vomhof Jr. reported the T'Wolves have "fewer season-ticket holders this year after eliminating the discounts offered in recent years amid on-court struggles." The team began this season "with approximately 8,000 full-season equivalents, or FSEs -- a number that includes both full-season and partial-season packages." That number is "down from about 10,000 last season." T'Wolves President Chris Wright said that the team's "overall financial health is better as a result of the ticket changes." Meanwhile, the T'Wolves "expect revenue from corporate sponsorships to increase" by 10% this season (BIZJOURNALS.com, 10/30).

ANALYZE THIS: In Portland, Allan Brettman writes the Trail Blazers this season "are taking a more analytical approach than ever before when it comes to selling single-game tickets." The Blazers plan to use "a modified version of dynamic pricing, because they are as interested in protecting season-ticket holders as much as they are in maximizing revenue from single-game buyers." They "expect the strategy to sell more tickets," with an anticipated 6% increase over '12-13 (Portland OREGONIAN, 10/31).

TAKING FLIGHT: In Baton Rouge, Scott Rabalais writes the Pelicans last night "had a smashing debut." The scene inside New Orleans Arena "was both more fun and less emotional than the Saints' triumphant return to the Superdome in 2006 in the aftermath of Hurricane Katrina." Saints GM Mickey Loomis joined Owner Tom Benson at the game, while Saints players Darren Sproles, Roman Harper and Kenny Vaccaro were "sprinkled throughout the courtside crowd" (Baton Rouge ADVOCATE, 10/31).

SHIFTING GEARS? Pistons Owner Tom Gores said of this year's team, "We expect the playoffs. I expected it last year. And as I've said, I'd be very disappointed if we didn't make it. ... We have to be successful this year." He added, "This fan base will show up. You just gotta deserve them. And I think that's where we're at right now" (DETROIT NEWS, 10/31).
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