SBD/October 11, 2013/Franchises

Bucks Cut Upper-Deck Ticket Prices In Hope Of Filling Arena More Consistantly

The Bucks "have reduced prices on more than 9,000 seats in the upper bowl" of BMO Harris Bradley Center by 10-20%, according to Rich Kirchen of the MILWAUKEE BUSINESS JOURNAL. Bucks Senior VP & Chief Revenue Officer Ted Loehrke said that the price-cut strategy is "'an investment' by the Bucks to fill more seats." He said that the price of about 4,500 upper-deck seats "along the side court" will be decreased 10%, while 4,600 seats along the end court will see a 20% decrease. Loehrke said that the price drops mean "some seats will see price declines of as much as $10 from last season." The "remaining 2,000 seats in the upper deck will see no change" (BIZJOURNALS.com, 10/9). Meanwhile, in Milwaukee, Don Walker reported Mayor Tom Barrett's budget proposal to "allocate $175,000 in city parking revenue per year for five years to the BMO Harris Bradley Center got a cool reception from some aldermen on Wednesday." Arena officials hoped to use the funding to "address maintenance issues and repairs and upgrades." However, Alderman Michael Murphy said that the proposal "would set a bad precedent." Alderman Joe Dudzik also "couldn't support the Bradley Center funding, saying many residents couldn't afford to attend events at the arena." The state has "provided a total of $10 million in grants to" the arena for "maintenance, upkeep and planned improvements" (JSONLINE.com, 10/9).
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Milwaukee Bucks, Franchises, NBA

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