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SBD/October 9, 2013/Media
SI Testing New Interactive Paywall Allowing Readers To Select Video Ads For Content
Published October 9, 2013
FAN NON-FICTION: MULTICHANNEL NEWS' Mike Reynolds reported HBO, SI and Endgame Entertainment will "serve sports fans a new documentary chronicling how athletics unites Americans" this Thanksgiving. "Sport in America: Our Defining Stories" will premiere on Nov. 28 at 6:00pm ET, and will "also be available on HBO On Demand and HBO GO." The film covers "a wide spectrum of the American sports landscape, including baseball, football, hockey, tennis, basketball, boxing, high school athletics, the Boston Marathon and the Olympic Games." Its subject matter "ranges from the achievement of Jesse Owens" at the '36 Olympics to the Blackhawks' "extraordinary comeback" in Game 6 of the '13 Stanley Cup Final. HBO Sports Exec Producer Rick Bernstein said, "This is one of the most wide-ranging sports projects that HBO has launched, and we are delighted to collaborate with such prestigious partners, who share our passion for storytelling." Time Inc. Sports Group Editor Paul Fichtenbaum added, "It embodies the emotional storytelling and deep appreciation for the events that helped shape generations of sports fans" (MULTICHANNEL.com, 10/7).