Quote of the Day

"If you were being a politician, you’d say no. But the reality of it is, for people to really want to engage at a high level, you need to have some success on the field."
-- Univ. of Kansas AD Sheahon Zenger, on whether the Jayhawks’ recent lack of football success would hinder momentum for a renovation of the school's Memorial Stadium. (K.C. STAR, 10/3)
Thursday October 3, 2013 Vol. 20 — No. 16 Print This Issue

Top Stories

  • Market Watch

    Sandreuter said companies must find ways to connect with the Hispanic audience

    Finding new ways to reach the youth, Hispanic and female demographics was a focus during a '13 CSE Sports Marketing Symposium panel that looked at the “Social, Cultural and Media Trends Changing Sports Marketing.” Pepsi Head of Sports Marketing Heidi Sandreuter said, "We’re talking about Hispanics and thinking, 'Do we have the right assets to connect in a more relevant way with Hispanics? How are we leveraging what we already have to speak to those Hispanic fans in a more relevant way? What can we do together to do something unique and really break through?'" CSE VP/Multicultural Adrian Williams added, “We’re really starting to think about that multicultural teen and how they are evolving into the trendsett ...

  • Safety First

    With "League Of Denial" set for release, Roger Goodell issues letter to fans promoting safety.

  • Eye Of The Storm

    Hurricanes' Karmanos says recent issues won't lead to sale

  • Jacobs' Ladder

    Bruins tickets on Boston's secondary market are going for 35% more than last season.

  • Thanks For Visiting

    Jacksonville mayor decides city will use bed tax to raise money for EverBank Field renovations.

  • Game On

    What was Chuck Hagel's role in getting Air Force-Navy back on?

  • Panning For Gold

    49ers' Levi's Stadium capacity to be larger than originally thought.

  • I'm The King Of The World

    LeBron James can lay claim to the honor of having the league's best-selling jersey globally.

  • Fighting The Good Fight

    Michael Weiner continues battle with inoperable brain tumor.

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