World Cup Final Sets Soccer Record In U.S. Time Inc. Buys Companies That Will Form SI Play Seattle Market A Boon For Gametime App World Cup's Overnight Rating Tops '99 Final NBC Generally Praised For NASCAR Coverage Turner Sports Reinstates Greg Anthony MLS Eyeing St. Paul For Expansion Club Expectations High For NASCAR On NBC Female Audience Strong For World Cup PPL Park To Change Its Name
SBD/September 26, 2013/Media
Monumental Set To Become First Third-Party Outfit To Stream MLS Game
Published September 26, 2013
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
WHERE DOES RELATIONSHIP GO FROM HERE? Given that Saturday’s match features two teams firmly rooted at the bottom of the Eastern Conference, Boe said that he will be focusing more on the quality of the stream’s production rather than viewership numbers in terms of whether it is deemed a success. But he added, “Ultimately, viewership will be the big determinant.” MSE is currently just focused on this weekend’s game and is not yet evaluating whether to try to expand on a deal with DC United. However, Boe said if the digital outfit does try to add more games, “It’s going to be easier than people think, because we can address a much larger market online, and we can do it in a way, frankly, that TV can’t reach anymore.” DC United COO & CFO Michael Williamson said of possibly having MSE stream more games, “This is obviously currently a one-time business relationship. We’ll look to partner with them on other opportunities as they come about, as we always have over our club’s history.”