SBD/September 23, 2013/Research and Ratings

Overnight Ratings: Notre Dame Leads CFB Games; PGA Tour Finale Down

NBC earned a 3.2 overnight rating for Saturday’s Michigan State-Notre Dame matchup in the 3:30pm ET window, marking the best overnight for a college football game during Week 4. That rating edged out a 3.1 overnight for ABC’s regionalized “Saturday Night Football” window, which featured Kansas State-Texas and Michigan-UConn. CBS earned a 3.0 overnight for Tennessee-Florida in the 3:30pm window, which was the net’s second SEC football telecast of the season. Meanwhile, the PGA Tour season concluded yesterday, with Henrik Stenson winning the Tour Championship and the FedExCup Playoffs. The final round on NBC earned a 1.6 overnight rating, down 27% from last year, when Brandt Snedeker won both the event and FedExCup Playoffs. Tiger Woods finished tied for 22nd at the Tour Championship this year, compared to a tie for eighth last year at the event.

The chart below lists overnight ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RATING
"College Football Countdown"
9/21
ABC
3:00-3:30pm
1.0
College Football: (regional)
9/21
ABC
3:30-7:00pm
2.0
College Football: (regional)
9/21
ABC
8:00pm-12:00am
3.1
"Stars on Sports"
9/21
CBS
2:00-3:00pm
0.4
"College Football Today"
9/21
CBS
3:00-3:30pm
0.8
College Football: Tennessee-Florida
9/21
CBS
3:30-6:00pm
3.0
MLB: (regional)
9/21
Fox
1:00-4:00pm
1.2
College Football: Arizona State-Stanford
9/21
Fox
7:00-10:00pm
1.3
PGA Tour: The Tour Championship: Third Round
9/21
NBC
12:00-3:30pm
1.4
College Football: Michigan State-Notre Dame
9/21
NBC
3:30-7:00pm
3.2
"The NFL Today"
9/22
CBS
12:00-1:00pm
2.5
"NFL on CBS": (regional)
9/22
CBS
1:00-4:15pm
7.7
"NFL on CBS": Colts-49ers (81%)
9/22
CBS
4:15-7:30pm
14.6
"Fox NFL Sunday"
9/22
Fox
12:00-1:00pm
3.4
"NFL on Fox": (single)
9/22
Fox
1:00-4:05pm
13.3
"President's Cup Special"
9/22
NBC
12:30-1:00pm
0.5
PGA Tour: The Tour Championship: Final Round
9/22
NBC
1:00-6:00pm
1.6
"Football Night in America"
9/22
NBC
7:30-8:15pm
3.1
"Sunday Night Football": Bears-Steelers
9/22
NBC
8:30-11:30pm
13.5

 

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