Menu
Events and Attractions

NFL To Raise Prices On Most Expensive Tickets For Super Bowl XLVIII, Reduce Cheapest

The NFL for Super Bowl XLVIII is "on the verge of approving a plan that would more than double the prices the league charges for the most coveted Super Bowl tickets," according to Matthew Futterman of the WALL STREET JOURNAL. NFL execs said that club-level seats in the mezzanine with access to indoor restaurants are "likely to cost about $2,600," compared to Super Bowl XLVII in New Orleans "where the top tickets went for $1,250." The execs also said that the "next-cheapest tranche of seats (those in the lower bowl) would cost about $1,500 ... up from $950 for the second-tier seats sold in New Orleans." They added that a "committee of NFL owners studying the matter is likely to approve the plan this week." NFL VP/Communications Brian McCarthy said that the league is "considering the plan because it is interested in capturing some of the value it has been yielding to fans and brokers who resell their tickets at a markup." Not every ticket "will crack four digits," as the NFL is "dropping prices for the cheapest seats to $500 next year from $600" this year. The execs said that in all "about 39% of the roughly 77,500 seats would cost $1,000 or less." The NFL this season "plans to raffle off 1,000 $500 tickets -- but those tickets will be non-transferrable." NFL data on the secondary market during Super Bowl XLVII "shows many $600 tickets sold for $2,000 while seats near midfield went for up to $6,100 and premium club seats changed hands for $6,400 -- both multiples of their face value" (WALL STREET JOURNAL, 9/17).

BOXED OUT: In Newark, Jenna Portnoy wrote not even New Jersey Gov. Chris Christie is "more powerful than the Super Bowl." Christie over the past few weeks had "boasted about how he would get to hand-pick two dozen VIPS for a sweet reward: the chance to enjoy the biggest sporting event in the country with him in his luxury suite at MetLife Stadium." But Christie’s MetLife Stadium box "will be out of bounds" on game day. Christie's Press Secretary Michael Drewniak said, "The governor does not have a suite for the Super Bowl." Regular season box holders like Christie "take a back seat to Super Bowl organizers who can command a pretty penny for the luxury digs" (Newark STAR-LEDGER, 9/16).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/09/17/Events-and-Attractions/SB-Tickets.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/09/17/Events-and-Attractions/SB-Tickets.aspx

CLOSE