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SBD/August 29, 2013/College Football Preview
Colorado-Colorado State Matchup In Denver Facing Years Of Declining Attendance
Published August 29, 2013
STAY THE COURSE: CSU AD Jack Graham said that declining attendance is "no reason ... to jump ship and move the game back to the respective campuses." Visit Denver VP/Marketing & Business Development Justin Bresler said that event organizer Denver Sports "couldn’t even get a title sponsor" for this year’s game to replace Cinch Jeans after its two-year deal expired. Bresler "wouldn’t say what title sponsorship cost but admitted it represented a 'significant amount' of lost revenue for Denver Sports, which helps organize the event, and the two schools." Graham: "You don’t make decisions to discontinue business activities on the back of down cycles and on the back of emotion, and right now we’re in that cycle" (COLORADOAN, 8/28).
CHANNEL SURFING: In Denver, Dusty Saunders wrote of the CU-CSU game airing on CBSSN, "The expanding cable sports world doesn't always provide better coverage for local viewers." Dish and DirecTV subscribers "need a higher-tiered package to get the game," so "many customers will be out of luck when it comes to comfortable home viewing." Saunders: "In the 'good old days' the annual game was aired on basic cable -- Fox Sports Net (now Root Sports)." The broadcast team will feature Dave Ryan and a "pair of relatively unknowns -- Adam Archuleta and Evan Washburn -- who are not exactly Colorado broadcasting household names" (DENVER POST, 8/26).