Russell Wilson Clarifies Water Comments Brands Activating Around U.S. Open Across N.Y. Sprinter Prandini Signs First Pro Deal With Puma Subway Reducing Reliance On Spokespeople NFLPA Unveils T-Shirt Line Honoring FDNY Flacco Stars In Humorous Pepsi, Tostitos Ad Topps Signs Astros SS Carlos Correa Skechers To Title Sponsor L.A. Marathon College Football Players Snag Trademarks Nike Dragged Into Armstrong-Gov't Dispute
SBD/August 1, 2013/Marketing and Sponsorship
Published August 1, 2013
MATTER OF TRUST: ESPN.com's Darren Rovell cited Repucom data as showing that the U.S. population believes suspended Brewers LF Ryan Braun is "one of the least trustworthy athletes." The data shows that among the general U.S. population, "only eight athletes are less trustworthy than Braun" -- Marion Jones, John Daly, Manny Ramirez, Lance Armstrong, Michael Vick, Metta World Peace, Pete Rose and Dennis Rodman (ESPN.com, 7/31).
WATER OF CHAMPIONS: The Blackhawks announced they are producing souvenir packages with actual melted ice from the United Center floor and selling them to raise money for Chicago Blackhawks Charities (Blackhawks).