Turner Sports Selling Single-Sponsor Ad Breaks Monster Easing Into NASCAR Title Sponsorship Could Mookie Betts Be Next Face Of Baseball? Nike Uses Davis For ASG Weekend "Equality" Ads Marketplace Roundup Nature's Bakery Intends To Countersue SHR New NBA Jersey Deals Could Signal Changing Market LeBron's Power Seeps Into Non-Sports Entertainment Maddux Pranks Bryant For Red Bull Video Marketplace Roundup
SBD/July 17, 2013/Marketing and Sponsorship
Orange Crush: All-Stars Make Fashion Statement With Brightly Colored Spikes
Published July 17, 2013
COLOR COORDINATING: In DC, Amanda Comak noted while Nationals CF Bryce Harper "wore blue spikes in the Home Run Derby on Monday that had an orange reflective top with the skyline of New York City etched into them, he had a similar pair ... in his locker for Tuesday night’s game." They had a "red base" (WASHINGTON TIMES, 7/17).