Judge Rules Against N.J.'s Sports Gambling Bid Attendance Notes Tweetpic Of The Day UCLA Re-Naming Facilities For Jackie Robinson Citrus Bowl Hosts First Event Since Work Began Cuban: NBA Should Support Legalized Gambling Whaley Named PGA Of America Secretary Padres Submit Bid To Host MLB All-Star Game Cornwell Leaving Morgan Stanley For PJT Partners Fans Snap Up Tix For Relocated Jets-Bills Game
SBD/June 21, 2013/Classified AdvertisementsPrint All
Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or email@example.com.
SportsBusiness Journal explores the nexus of sports and entertainment as brands look to make powerful and lasting connections with consumers. Brands searching for stronger ties to popular culture incorporate both industries into their marketing mix with the goal of tapping into consumer passions. The link is especially important at a time when content is king in many marketing initiatives. We’ll look at some of the latest and most effective ways brands are making this mix work.
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