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GMR Marketing Announces Exec Changes As Firm Merges Hospitality, Consulting Groups

GMR Marketing announced late last week a number of executive changes that are the first in a series of adjustments the agency plans to make as it combines its hospitality group, SportsMark, with its consulting group, GMR. Senior VP TYSON WEBBER has been promoted to Exec VP/Client Management. He will be relocating from the agency’s Charlotte office to its headquarters in New Berlin, Wisc., where he will oversee GMR’s client relations work. He will oversee five senior VPs and work with the agency’s staff on strategy, consulting, digital services, events, promotions, and sponsorship activation. Exec VP/Client Management GREG BUSCH, who has held the position for more than three years, will assume a new senior role in corporate consulting, which will be announced at a later date. SportsMark Founder JAN KATZOFF is overseeing the merger between SportsMark and GMR. There will be additional structural changes made in the future, but those plans have not been announced.

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