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SBD/June 3, 2013/Leagues and Governing Bodies
Skylar Diggins Discusses Pressures Of WNBA Stardom; League Attendance Trending Up
Published June 3, 2013
TRENDING UP: In Seattle, Jayda Evans noted attendance numbers from the WNBA's opening weekend “already point to a revival.” The six games over Memorial Day weekend saw a 2.7% year-over-year attendance increase and arenas filled to 85% capacity. However, many teams “only sell lower-bowl seats in their NBA arenas.” The WNBA's website had “2.2 million page views and the league's YouTube channel had 635,000 views.” Griner's two dunks in the Mercury's opening game had "the most clicks, at 177,541 by Friday afternoon” (SEATTLE TIMES, 6/2).
WHY NO LOVE? In DC, Sally Jenkins wrote under the header, "Women’s Basketball Needs To Work To Earn An Audience." Jenkins: “Why is a sport with strong audience fundamentals such a chronic underachiever in the marketplace? There are 3.2 million high school girls playing varsity sports in this country, and anywhere from 2 to 4 million people annually watch the women’s NCAA Final Four on TV. Yet the sport is floundering.” There is "no reason the game shouldn't attract large sponsors and grow." It has "huge participation numbers, a passionate and loyal fan base and attractive competitors” (WASHINGTON POST, 6/1).