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ISC Partners With Jacoby Group On New Retail/Entertainment/Living Complex In Daytona

Int'l Speedway Corp. has "teamed up" with Atlanta-based developer The Jacoby Group "on plans to create a sprawling racing and entertainment complex that promises to include new stores, hotels, apartments and a movie theater," according to a front-page piece by Eileen Zaffiro-Kean of the Daytona Beach NEWS-JOURNAL. ISC and Jacoby are "mapping out plans for 180 vacant acres" on the north side of Int'l Speedway Blvd. That project will be "tied to a similar new cluster of development on the other side of the road" around Daytona Int'l Speedway that will "include a dramatic overhaul of the frontstretch grandstands if all goes as planned." DIS Senior PR Dir Lenny Santiago said that ISC "will be able to discuss more details within the next few months." No new documents "have been filed with the city on the project." A report by real estate news outlet Bisnow said that the project "would be called One Daytona (also the address of ISC's headquarters here), and would include two hotels." The report said that "there are already two letters of intent 'from a major sporting goods retailer and a movie theater,' and that the Jacoby partnership 'hopes to get started early next year for a delivery by the end of 2015'" (Daytona Beach NEWS-JOURNAL, 5/30).

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