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SBD/May 21, 2013/Marketing and Sponsorship
EPL Club Man City Begins U.S. Tour With New $109M Nike Kit Deal
Published May 21, 2013
FLIGHT PATTERN: In London, Nick Harris reports Man City is "seeking to replace Etihad Airways as their shirt sponsor but the search is being hampered by the chaos surrounding" former manager Roberto Mancini's "sacking and uncertainty over the club's future." Sources said that Man City's "hierarchy decided months ago to find a major sponsor to replace Etihad on City’s shirts, although Etihad will remain a major club sponsor," with naming rights to the club's home stadium (London DAILY MAIL, 5/19).