Foot Locker Ad Puts Lillard In Spotlight Minding My Business With Ryan Huzjak NCAA OKs Unlimited Meals For Athletes A's Negotiating 10-Year Coliseum Lease Bruins, Celtics Headed In Opposite Directions Selig Praises New Replay System WrestleMania PPV Strong Despite WWE Net Blues Ink Four Postseason Presenting Sponsors Executive Transactions Big East Signs Lease For New HQ
SBD/May 16, 2013/Research and RatingsPrint All
A majority of sports execs say that MLB is the sport that offers the best concessions experience to the average fan, according to a Turnkey Sports Poll conducted in April. Of the execs polled, 60% said that MLB had the best concessions experience, followed by the NBA (10%) and NFL (8%). Execs were also asked how venues could most effectively increase concessions revenue. Faster service was the response for 31% of execs, while 18% said lower prices and 15% said more food variety (Turnkey).Which league offers the best concessions experience to the average fan?
LEAGUE% MLB60% NBA10% NFL8% NASCAR5% NHL3% MLS2% Not sure/No response12%
How could venues most effectively increase concessions revenue?
RESPONSE% Faster service31% Lower prices18% More food variety15% In-seat ordering and/or service14% More healthy food options13% Discounts/value menus7% Higher prices2% Not sure/No response1%