D-I BOD Endorses New Governance System Eric Decker Featured In Ruffles Campaign Bills Cheerleaders Activities Suspended Lighter Buzz Santa Anita To Hold Twilight Racing Under Armour Sees Q1 Profits Soar Classified Advertisements Jacobs Family In Discussions About Bills Rivalries Highlight CBS' Thursday NFL Package Selig Defends Ricketts Family
SBD/May 9, 2013/Classified AdvertisementsPrint All
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Brands, teams and leagues continue to find innovative ways to connect with consumers through social media, but the pressure remains to measure results and monetize those marketing efforts. We’ll talk to marketers and agencies to see what’s working and what has staying power in this quickly evolving platform. How is messaging being delivered in ways that reach target audiences without getting lost in the flood of “likes” and tweets?
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