Beckham Jr. Endorsing Head & Shoulders Legends Matches Draw Big At Connecticut Open Adidas Releasing U.S. Open Shoes Louisville Eyes $55M Stadium Expansion Tokyo Games To Stick With Logo L.A. Council Set To Discuss '24 Games Bid McKay Reinstated To NFL Committee Voya Ties Video Series To U.S. Open Red Bulls Partner With Experience Players' Tribune Launching Digital Series
SBD/May 6, 2013/Classified AdvertisementsPrint All
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Brands, teams and leagues continue to find innovative ways to connect with consumers through social media, but the pressure remains to measure results and monetize those marketing efforts. We’ll talk to marketers and agencies to see what’s working and what has staying power in this quickly evolving platform. How is messaging being delivered in ways that reach target audiences without getting lost in the flood of “likes” and tweets?
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