SBD/May 3, 2013/Classified Advertisements

SBJ In-Depth: Sponsorship

The last few years have brought increased creativity and innovation to sports sponsorships as marketing partners demand more for their investments and seek measurable proof of the results. We’ll explore some of the latest partnerships and highlight what has made them successful in reaching consumers and building brands. Which categories are showing the most strength and where are sports properties finding new money?

Publishing Date: May 27 Ad Close: May 13 Materials Close: May 15. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.
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