Lucchino's Exit Leaves Uncertainty For Red Sox Drake Helps Unveil Raptors' New Look Vikings Use Peterson To Promote Family Day NFL Franchise Notes ESPN Criticized For Call From Mets' Bleachers Red Sox' Lucchino Stepping Down Pats Fire Back At NFL With Release Of E-Mails Astros Raising Season-Ticket Prices For '16 NFL Giants Make Camp More Fan-Friendly Browns' Haslam Endorses Coach, GM
SBD/April 15, 2013/Franchises
The King And I: Mariners Shift Marketing Plans Around Felix Hernandez
Published April 15, 2013
TRENDING DOWN: In Seattle, Larry Stone noted the 12 smallest crowds in Safeco Field history "have all come since 2011, and eight of those have been in April -- including the two lowest (for now) on Tuesday and Wednesday last week against the Astros (10,745 and 10,493)." It appeared that a "bit of a buzz was building for the ballclub in spring training," but after winning the first two games of the season against the A's, it has been "a perfect buzz-kill storm." Seattle's days as "one of the reliably rabid baseball towns are long past." Crowds at Safeco Field have been "on a steady, precipitous drop ever since the 2002 peak of 3,540,482, tops in the major leagues and just short of a full-season sellout." Mariners season tickets after last season "dropped to between 8,000 and 8,500, the lowest since Safeco Field opened, down from a high of about 22,000 in 2002." The Mariners will "continue to sell season-ticket packages until mid-May," but the final numbers are "expected to be slightly down" from last year. The team is "working from an attendance base in the 8,000s, reliant on walk-up sales for the rest." April is "never ... a great walk-up month" (SEATTLE TIMES, 4/14).