Quote of the Day

"A lot of brands will want to use him. He’s a golfer but he’s not an old fat guy."
-- M&C Saatchi Sport & Entertainment Sydney Dir Jack Lamacraft, on the endorsement potential of Masters champion Adam Scott. (ADNEWS.com.au, 4/15)
Monday April 15, 2013 Vol. 19 — No. 152 Print This Issue

Top Stories

  • The Great And Powerful Aussie

    Adam Scott with his putt on 10 became the first Australian to win The Masters

    CBS earned a 10.2 overnight Nielsen rating for the final round of The Masters, which saw Adam Scott win over Angel Cabrera on the second hole of a playoff. That figure is up 26% from an 8.1 overnight for Bubba Watson’s playoff win over Louis Oosthuizen last year, which aired on a traditionally lower-viewed Easter Sunday. Compared to ’11, when Charl Schwartzel won by two shots over Scott and Jason Day, this year’s final round is down 2% from a 10.4 overnight. Yesterday’s final round peaked at a 13.4 rating as play concluded from 7:00-7:30pm ET. On Saturday, CBS earned a 6.3 rating, up 24% from a 5.1 overnight last year ( Austin Karp, Assistant Managing Editor ). ...

  • All I Ever Wanted

    Ricketts comes out on top in Cubs' deal with Chicago for $500M Wrigley renovation.

  • Southern Cooking

    SEC to launch TV net with ESPN after reacquiring third-tier rights.

  • Raising The Stakes

    Sacramento group yet to match Seattle's increased bid for Kings.

  • A New State Of Affairs

    State Farm debuts as presenting sponsor for WNBA Draft.

  • The French Connection

    The French Open becomes the third Grand Slam to up prize money for players exiting in early rounds.

  • It's Good To Be King

    Felix Hernandez has emerged as the face of the Mariners on and off the field.

  • Change Of Clothes

    D'Backs ask fans in suite to change out of Dodgers T-shirts.

  • Tee'd Off

    Opinions split on whether Tiger should've withdrawn from Masters after penalty.

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