Radisson Suspends Vikings Sponsorship Richard Sherman Releases Line Of Sunglasses Big West Signs Five-Year Deal With Learfield Univ. Of Illinois Calls For Coors To Pull Billboards Adidas' Hainer Coming Under Pressure From Investors Nike-Under Armour Rivalry Growing Major Sponsors Sticking By NFL Pepsi Promo Offers Fans Free 49ers Tix Under Armour-Notre Dame Deal Benefits Both Marketplace Roundup
Upcoming Conferences and Events
SBD/April 10, 2013/Marketing and Sponsorship
Lack Of Sponsorship Leads NASCAR To Cancel Annual Pit Crew Competition
Published April 10, 2013
BAD TIMING? In Orlando, George Diaz wrote the timing of the Sprint Cup Series NRA 500 at Texas Motor Speedway this weekend is “great if you are against gun control.” The timing is “awful if you are among the majority of Americans who believe some restrictions should be put in play.” TMS President Eddie Gossage said, “No one is going to force any NRA literature in your hands. No one is going to be making political speeches or anything like that. It’s going to be a race.” Diaz wrote it is “impossible to make the disconnect with the guns and politics while our nation’s leaders are caught in their own contentious crossfire over gun control” (ORLANDOSENTINEL.com, 4/9).
KEYSTONE PARTY: The June 9 Sprint Cup Series race at Pocono Raceway “will be named the Party in the Poconos 400 following the results of a fan vote sponsored by Walmart.” The winner was chosen after “more than 1,600” names were suggested (AP, 4/9).