Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/April 5, 2013/Media
Published April 5, 2013
ACROSS THE POND: In St. Paul, Ben Goessling noted the Vikings will have “a regular presence on British TV between now and September, as Sky Sports kicks off a biweekly show introducing fans” to the team. Sky Sports NFL broadcaster Neil Reynolds said that the program will “feature everything from profiles of Adrian Peterson and Leslie Frazier to footage of classic Vikings games” (ST. PAUL PIONEER PRESS, 4/4).
FRESH PERSPECTIVE: In Charlotte, Jim Utter reports Motor Racing Network’s “NASCAR Live” has a new format that will “include discussion and opinions from NASCAR insiders on the issues of the day, and in-depth interviews with the top drivers.” Host Eli Gold said, “We did not have to reinvent the wheel. We just needed to freshen it up” (CHARLOTTE OBSERVER, 4/5).