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Research and Ratings

Overnight Nielsen Ratings From Sports Telecasts Over Easter Weekend

The chart below lists overnight Nielsen ratings from sports telecasts over Easter weekend on broadcast TV (THE DAILY).

TELECAST
DATE
NET
TIME (ET)
RAT.
NCAA Tournament: Sweet 16: Louisville-Oregon
3/29
CBS
7:00-9:30pm
4.2
NCAA Tournament: Sweet 16: Duke-Michigan State
3/29
CBS
9:45pm-12:45am
5.0
WTA: Sony Open Final:
Serena Williams-Maria Sharapova
3/30
CBS
12:00-2:30pm
1.1
"Road to the Final Four"
3/30
CBS
2:30-4:15pm
1.4
NCAA Tournament: Regional Final:
Syracuse-Marquette
3/30
CBS
4:15-6:45pm
4.7
NCAA Tournament: Regional Final:
Wichita State-Ohio State
3/30
CBS
7:00-9:45pm
6.9
Red Bull Signature Series
3/30
NBC
1:30-2:30pm
0.4
Global Golf Adventure
3/30
NBC
2:30-3:00pm
0.3
PGA Tour: Shell Houston Open: Third Round
3/30
NBC
3:00-6:00pm
1.4
ATP: Sony Open Final: Andy Murray-David Ferrer
3/31
CBS
11:30am-2:15pm
1.3
NCAA Tournament: Regional Final:
3/31
CBS
2:15-4:30pm
6.2
NCAA Tournament: Regional Final:
3/31
CBS
5:00-7:30pm
9.4
NHL: Blackhawks-Red Wings
3/31
NBC
12:30-3:00pm
1.0
PGA Tour: Shell Houston Open: Final Round*
3/31
NBC
3:00-5:00pm
1.5
 

NOTES: * = Final round suspended at 5:00pm ET due to rain. Ended on Golf Channel from 7:30-8:30pm, averaging a 0.5 overnight.

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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