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Marketing and Sponsorship

Golf Channel, NBC Launch Promotion Offering Father-Children Pairings U.S. Open Trip

Golf Channel and NBC have launched a sweepstakes that will award four tandems of father/sons and father/daughters with a trip to the U.S. Open. At GolfChannel.com/FathersDay, viewers can upload photos of their father or a father figure through the site or via Instagram. Golf Channel Senior VP/Marketing Regina O'Brien described it as Golf Channel’s way to “honor dads and father figures through the great game we love to play.” Submissions are entered into a daily sweepstakes for tee times at GolfNow, and each submission also goes into the drawing for the grand prize. Starting May 13, Golf Channel’s GolfNow tee time booking site will offer weekly “Deals for Dad” through the Father’s Day microsite. “Four grand-prize winners will claim the 'Father’s Day trip of the lifetime,'" according to the network, which will provide the trips to the U.S. Open at Merion. Included in the top prize is the opportunity to compete in Golf Channel’s Father’s Day Open on June 10 at Philadelphia Country Club. The sweepstakes runs through May 5 and the four grand-prize winners will be announced the week of May 6.

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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