NASCAR Thinks Mobile With Website Redesign Blackhawks Ratings Down Despite Team's Success Media Notes Packers-Cowboys Sets Divisional Game Record Bisciotti: Fewer Ad Breaks Could Help Ratings ESPN OK With Schefter's Role With New League MLB, Mitú Partnering For Latino Digital Content Social Company SM2 Training College Athletes Fox Sports Launching SiriusXM Channel Social Studies: U.S. Figure Skating's Renee Felton
SBD/March 26, 2013/Media
Published March 26, 2013
SEEKING MORE DEMOS: NASCAR yesterday announced the Univision show "Arranque de Pasin, La Historia de Ela" will debut April 1 as the first-ever sports-themed original project for the net. The drama was shot at Homestead-Miami Speedway and also is NASCAR's first ever Spanish-language original production. Following the premiere, a new episode will debut each Monday, Wednesday and Friday for five consecutive weeks (NASCAR).
BREAK FREE: In N.Y., Larry Brooks wrote it is "not a commentary on the people on air as much as the policy guiding them, but the NHL Network would be a far more compelling watch if it didn’t act as an arm of the NHL PR office." A few hours "watching the MLB Network should be enough to teach the NHL people what they -- and the audience -- need to know" (N.Y. POST, 3/24).