SBD/March 12, 2013/People and Pop Culture

Executive Transactions

Roush Fenway Racing is "restructuring its marketing operations division and adding a strategic marketing group charged with designing activation programs for new and existing sponsors." RFR promoted KEVIN THOMAS to VP/Strategic Marketing, and he will "oversee a five-person staff that will work on sponsorship activation for existing partners." RFR also named MIKE MOONEY VP/Partnership Development, GARRETT HESS Account Exec/Business Development, YASIN ID-DEEN Social & Digital Marketing Specialist, AMANDA WEIS Account Manager for the No. 60 NASCAR Nationwide Series team and ROB DIFRANK Account Manager for the No. 6 Nationwide Series entry (SPORTSBUSINESS JOURNAL, 3/11 issue).

EXECS: Comcast SportsNet Bay Area named's NANCY GAY Digital Managing Editor (CSN Bay Area)....A collection of U.S. execs in sports, media, fashion, music and entertainment have formed a committee to rebrand the sport of wrestling for the Olympics. The committee includes designer TOMMY HILFIGER, NFL Giants VP/Entertainment DON SPERLING, YES Network President of Programming & Production JOHN FILIPELLI, CBS Sports Exec VP/Operations, Engineering & Production Services KEN AAGAARD, Tupelo-Honey CEO CARY GLOTZER, Columbia Univ. Associate AD JOHN BARRETT, NYU Senior Associate AD JANICE QUINN and MSG Sporting Event Dir DYLAN ANAGIEL (FILA)....Golf Digest named Turner Digital Golf Portfolio National Account Exec MOIRA MCKENNA Digital Advertising Dir (Golf Digest)....The independent Northern League named DAN EVANS Commissioner. Evans previously was Dodgers GM from '01-04 (Northern League)....Boston Univ. hockey coach JACK PARKER announced his retirement. He will serve as a special advisor to BU President ROBERT BROWN (BOSTON HERALD, 3/12).

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