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Marketing and Sponsorship

Leaf Trading Card Company Insists Johnny Football Autographs Are Above Board

Texas-based Leaf Trading Cards “caused a stir on Wednesday when it announced that a high-profile redemption card already inserted in packs of two of its football sets could be redeemed” for an autographed card of Texas A&M QB Johnny Manziel, according to Darren Rovell of ESPN.com. Leaf maintains that it is “doing nothing illegal and won't compromise Manziel's eligibility.” Leaf President Brian Gray said that his company “acquired the signatures from third parties with the intention of putting them into product, but neither Manziel at the time he signed them nor the sellers of the signatures knew of Leaf's intention.” Gray did not comment on how many autographed Manziel cards would be distributed, but said that Leaf "commissioned unique artwork for each card, which in the company's opinion satisfies the requirements of the First Amendment.” Texas A&M Compliance Dir David Batson said the school is aware of Leaf's Manziel cards and "will investigate accordingly." Batson: "Johnny has informed the Athletic Compliance Office that he has not authorized these cards’ production or sale; he has not knowingly provided his autograph for use in these cards; and he will not receive any compensation from the sale of these cards” (ESPN.com, 3/6).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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