SBD/March 6, 2013/Marketing and Sponsorship

Flying High: Blackhawks' Players See Jersey Sales Spike During Record-Setting Streak

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Blackhawks C Jonathan Toews moved to the top of the list of best-selling NHL player jerseys for the month of February, as the club was in the midst of its record-breaking point streak, according to data from Shop.NHL.com. Toews claims the top spot from Flyers RW Claude Giroux, who was No. 1 during the month of January. Giroux fell to No. 4 this past month. Other Blackhawks seeing big gains included RW Patrick Kane, who vaulted from No. 21 to No. 5, and RW Marian Hossa, who jumped from No. 25 to No. 11. Rangers RW Ryan Callahan jumped from No. 4 to the No. 2 spot, while Penguins C Sidney Crosby held firm at No. 3. Meanwhile, Capitals LW Alex Ovechkin dropped out of the top 10 (previously No. 9) to the No. 16 spot. The Bruins and Penguins were the most well-represented teams on the list, with each having four players cracking the top 20.

BEST-SELLING NHL PLAYER JERSEYS IN FEBRUARY ON SHOP.NHL.COM
RANK
PLAYER
RANK
PLAYER
1
Blackhawks C Jonathan Toews
11
Blackhawks RW Marian Hossa
2
Rangers RW Ryan Callahan
12
Red Wings LW Henrik Zetterberg
3
Penguins C Sidney Crosby
13
Bruins RW Tyler Seguin
4
Flyers RW Claude Giroux
14
Bruins LW Milan Lucic
5
Blackhawks RW Patrick Kane
15
Penguins D Kris Letang
6
Penguins C Evgeni Malkin
16
Capitals LW Alex Ovechkin
7
Penguins LW James Neal
17
Sharks LW Patrick Marleau
8
Red Wings C Pavel Datsyuk
18
Lightning C Steven Stamkos
9
Sharks C Joe Thornton
19
Avalanche C Matt Duchene
10
Bruins D Zdeno Chara
20
Bruins LW Brad Marchand

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