Menu
Marketing and Sponsorship

Important, The Color Is: Flyers Repaint Yoda's Light Saber On Bryzgalov's Mask

The Flyers last week posted images of G Ilya Bryzgalov's new Star Wars mask "featuring the legendary characters of Yoda, Darth Vader, and R2D2," but Star Wars fans were "a bit unhappy that Yoda was seemingly rocking a red light saber, traditionally a symbol of the Sith Lords," according to Enrico Campitelli Jr. of Philadelphia-based blog THE700LEVEL.com. Franny Drummond, who painted the mask, said Yoda's light saber "was actually an orange-ish color," as he was "going for a hint of the Flyers' colors in Yoda." However, Campitelli noted someone from Lucasfilm Ltd. got in touch with Flyers Head Equipment Manager Derek Settlemyre and "asked that the colors be changed to match the original look of Yoda in the Star Wars movies." Drummond said that unless the "changes were made, Bryzgalov might not be able to wear the mask going forward." Drummond was able to find some "matching paint and went to work" following the Flyers' win over the Capitals last Wednesday "to give Yoda the proper green color Lightsaber and a more accurate spray tan" (THE700LEVEL.com, 3/4).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/03/05/Marketing-and-Sponsorship/Bryzgalov.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/03/05/Marketing-and-Sponsorship/Bryzgalov.aspx

CLOSE